As a hearing healthcare practitioner, your business depends on your patients. If your practice is like most hearing practices, you rely not only on appointments but also on sales–hearing aid sales. So, how can you increase hearing aid sales and therefore boost your business? Here are a few simple ways to increase hearing aid sales: …
Want to Increase Hearing Aid Sales? This Is What You Need to Know Read More »
The secret to success for a hearing practice is not a secret at all—you need loyal patients who love your practice. You know that you provide exceptional care and run a great office. However, in order for your practice to grow and thrive, you need other people to know that, too. That’s where marketing comes …
As a hearing professional, you know that gaining new patients—as well as keeping your existing patients—is the lifeblood of your practice. In this day and age, gaining new patients is not as simple as putting up your sign, taking out an ad in the newspaper, or sending out mailers. In this digital age, an online …
Simply having a website is a great step towards helping your audiology practice grow. Now that you have a website, you should consider exactly what you put on your site. Here are 8 things your audiology website needs right now: Great content People come to your website looking for answers. It’s as simple as that. …
If you are working on growing your business online, there are likely a lot of moving parts that go into your marketing strategy. You have your website, a blog, social media accounts, ads on social media, email marketing campaigns, and more. You may also use PPC (pay-per-click) marketing. In this model of marketing, you can …
As the world continues to combat the COVID-19 pandemic, it is becoming increasingly clear that some things will simply never be the same again. Other things may return to what was previously considered normal, but it will take time. Social distancing of six feet is being enforced in stores, restaurants, offices, and other public places, …
New Study Foresees a Boost in Online Hearing Services Read More »
If you have done any research on web marketing in the last 10 years or so, you have probably heard that blogging can be a great addition to your practice’s online marketing toolbox. And that’s true! While blogging sounds easy enough, however, it should not be started without a true plan or strategy. It can …
How to Use Keywords in Your Blogging Strategy (And 4 More Blogging Success Tips) Read More »
If you have used Google Ads to market your hearing practice, you might have heard of the Google Partner program. Today, we’re going to review what it means to be a Google Partner, how to become one, and how to earn the official Google Partner badge. First, Google Partners is a program that Google developed …
How to Become a Google Partner and Earn the Partner Badge Read More »
Social media is not new, nor is its importance in the business world. If your practice has an online presence, you likely have social media pages created for your practice as well, such as a Facebook page. In 2020, however, there is much more you can do for your business using social media than simply …
What You Need to Know About Social Media in 2020 Read More »
Although the COVID-19 pandemic has been ongoing for a few months now, you may still feel uncertain about how to navigate certain aspects of daily life—including those related to your business. Should you give up on your business plans and goals? Or push forward? And whatever you choose, how do you do it most effectively …
5 Essential Digital Marketing Strategies for COVID-19 Read More »